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TOP SPIN contract drafting: Systematically planning for threats and opportunities

I’m having occasion to point people to (the latest version of) a paper I’ve been using in some live- and Webinar presentations: Drafting a Workable Contract. The paper proposes an expansion of the well-known S W O T analysis, which stands for Strengths, Weaknesses, Opportunities, and Threats. The paper uses the following acronyms:

  • T O P   S P I N:  For identifying threats and opportunities that can arise from various “players” in the business ecosystem;
  • I N D I A   T I L T: For planning and preparing to respond to particular threats and opportunities;
  • W H A L E R  analysis:  An enhanced version of the classic 5W+H mnemonic (who, what, when, where, why, how).

Get the paper.

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